My team loves this jerky. Visitors to the store feel the same, because it's currently flying off the shelves.
It's easy to see the reason why it is so popular. From the very first bite, our lemon pepper recipe assaults your taste buds with a barrage of dried lemon zest, black peppercorns, and sea salt. The seasonings in this recipe alone make it a mesmerizing experience.
However, when you combine them with our new Texas Cut, this flavor is transformed from "just delicious", to decadent treat you'll almost feel guilty for indulging in!
There is a massive difference between our classic cut, and our Texas cut of beef. Our classic cut is Top-round steak.
Our Texas-Style cut is "Eye of round." This rare cut makes the jerky crisp on the outside, but tender on the inside. Texas-Style also has a distinct steak-like texture.
Look at the pictures compared to our classic cut. These are two completely unique cuts of beef, and it's a difference you can see and TASTE!